Paisa Power is a new series we’re launching together with Medellín Buzz to build social awareness. Every month we will do a story and request donations for a hardworking, low-income entrepreneur in/around Medellín. Our purpose is to empower these business owners by helping them overcome personal hardships, and boosting their business in any way we can. This first story originally appeared on Medellín Buzz August 19, 2014.
At midday after teaching English in El Centro, I walk back home and I buy bananas from an elderly gentleman, Justo Manuel, at Parque San Ignacio.
I usually buy 10 bananas from him. At 200 pesos each, it comes to 2,000 pesos total. Justo is always super happy to see me; smiling, he always says, “May God go with you, or may the holy virgin be with you.”
Even on the days that I do not buy bananas he’s always so thankful and nice. After a month of buying from Justo, and forming a small friendship, I started to talk to him about his business and his personal life.
I told him that I have a blog and that I would like to write a blog post about him and his business. Of course he obliged.
My brother (Francisco), my best friend (Joel Duncan), and I met up with Justo Manuel at 4:30 a.m. at the station in Santo Domingo.
I have heard and read a lot of stories about Santo Domingo. About how dangerous it used to be, and how it is still considered a pretty sketchy neighborhood.
Regardless of all of that negativity, we did not feel unsafe the whole two-hour walk.
As we walked down the mountain I got a chance to talk to Justo Manuel about his life.
I was floored. I could not imagine any 73-year-old person working as hard as he does every day.
A person his age should be enjoying his grand-kids, kicking back on an easy chair, hanging out at bingo halls, not walking two hours to sell bananas.
I got a grip and I focused on the positives: Justo owns the house he lives in. If we found a way for him to double his sales per day he could take a couple of days off per week. If we got him a better wheelbarrow it work could be easier.
We arrived at the small location that sells bananas by the crate. Justo pays 1,000 pesos a day to store his wheelbarrow there and a crate of bananas (100) costs 9,000 pesos. Justo loaded his wheelbarrow with fresh bananas and we were off.
We walked up to Oriental Avenue and walked towards Ayacucho. I asked Justo to let me take the wheelbarrow. It was pretty heavy and not easy to maneuver.
After a few minutes I passed it off to my brother, who also struggled, due to the fact that he’s 6-foot-4, and had to bend down even further than I did. My brother then passed it off to Joel, who also admitted it to be tiresome.
We finally arrived at his usual post near San Ignacio Park.
We had sold a few bananas on the way up. Namely people were curious as to why three big, young dudes were pushing a banana cart around. We even got one cyclist to buy 10 bananas. A few clients later we decided to go have breakfast.
As we sat and ate I asked Justo a couple questions.
Marriam-Webster Dictionary defines “hero” as a person who is admired for great or brave acts or fine qualities.
I admire Justo Manuel for his work ethic, for his humility, for his resolve, and for his honest hard work. For me Justo Manuel is a true hero!
Justo does not want your pity, nor does he know that we are raising money to help him. This Paisa Power segment is meant to empower hard working people, and help them get ahead.
All money donated will be used to pay for Justo’s medical bills, his gas tank, and the rest will be invested into his business.
If you feel this is a worthy cause and would like to help, here’s what you can do:
Brad Hinkleman, Founder of Casacol SAS, shares with us his foreign buyer's guide to Medellín…
Medellin’s nightlife is a jungle of musical genres that can be overwhelming for the old-fashioned,…
Doing coffee tasting tours around the city and preparing Colombian coffee on your own is…
Mercado del Rio is the first food market in Colombia and one of the must-visit…
You've just landed in Medellin, and all you see around the city are tours and…
Taking a quiet afternoon sipping some coffee in Medellin can enhance your visit, so it’s…
This website uses cookies.